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What the Colourful Taste campaign is about
Sweet peppers. They are not something you think about every day, but sweet peppers rank as some of the most healthy foods. Ideal for people with little time and an appetite for healthy meals. The Colourfultaste campaign aims to stimulate young families to eat more sweet peppers. Eating sweet peppers is eating healthy. In fact, these fruits contain more vitamin C than citrus fruits. They are the perfect ingredient for countless healthy recipes. Feel like a healthy bite? Pick a pepper!